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Investments glossary

Early Adopter

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Quotes of the day:

It is especially important to encourage unorthodox thinking when the situation is critical At such moments every new word and fresh thought is more precious than gold. Indeed, people must not be deprived of the right to think their own thoughts.

— Boris Nikolayevich Yeltsin

The term early adopter refers to an individual or business who uses a new product, innovation, or technology before others. An early adopter is likely to pay more for the product than later adopters but accepts this premium if using the product improves efficiency, reduces cost, increases market penetration or raises the early adopter’s social status.



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