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Loss Leader Strategy


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Quotes of the day:

Doctors pour drugs of which they know little, to cure diseases of which they know less, into patients of whom they know nothing.

— Moliere

A loss leader is a product or service that is offered at a price that is not profitable, but it is sold to attract new customers or to sell additional products and services to those customers. Loss leading is a common practice when a business first enters a market.

Loss Leader Pricing (PRICE)
Loss Leader Pricing (PRICE)
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Loss Leader Pricing (PRICE)
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Date posted
Sep 22, 2018
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How is Walmart Making Money by Pricing Below Cost?
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Inspiring Savings - What are loss leaders?
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Inspiring Savings - What are loss leaders?
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