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Investments glossary

Return on Total Assets (ROTA)


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Quotes of the day:

Early morning hath gold in its mouth.

— Benjamin Franklin

Return on total assets (ROTA) is a ratio that measures a company’s earnings before interest and taxes (EBIT) relative to its total net assets. It is defined as the ratio between net income and total average assets, or the amount of financial and operational income a company receives in a financial year as compared to the average of that company’s total assets.


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