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Investments glossary

The Wealth Effect


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Then one day, I saw bodies falling from the sky. I witnessed people dying. And that\'s when I decided to turn my life around[...] Being on tour for the first few years was bad. All we\'d do is get drunk and do drugs, but I loved it. Because I was doing something I loved with people I loved[...] And now, 2011, I have a beautiful baby girl and a caring wife and I get to perform for all my adoring fans every day. I am living proof that no matter how bad life gets, it gets better. I am Gerard Way and I survived. You will too.

— Gerard Way

The wealth effect is a behavioral economic theory suggesting that people spend more as the value of their assets rise. The idea is that consumers feel more financially secure and confident about their wealth when their homes or investment portfolios increase in value. They are made to feel richer, even if their income and fixed costs are the same as before.


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